Step 1: Create calculated fields for each measure used

1. For every measure that you want to include in the view, select Analysis > Create Calculated Field.
2. Name the field. Consider including the name of the measure in it. For example, Sales Col.
3. In the Formula field, type 0, and then click OK.

Step 2: Build the view

1. Drag Region and Order Date to Rows.
2. Drag Segment to Columns.
3. Drag each calculated field that you have created to Columns.
4. In the ALL Mark cards, ensure the Text is selected as a Mark Type.
5. In each mark card, drag the associated measure to Text and to Color. For example, drag Sales to Text in the SUM(Sales Col) mark card. 
6. Modify the color of each measure as desired.
7. Right-click each measure on the axis and select Edit Axis
8. Navigate to the Tick Marks tab > select None for Major tick marks and Minor tick marks, and then click OK.
9. In the Rows, right-click any of the calculated field and select Format. 
10. Click the Lines icon and navigate to the Columns tab. 
11. In the Zero Lines drop-down menu, select None.
12. In the Grid Lines drop-down menu, select None.

Step 3: (Optional): move titles to the top

1. For each desired column in the finished crosstab, drag two copies of the calculated fields created in the directions above to Columns.
2. Drag the desired measure to Text in both copies of the calculated field.
3. Right-click on the second copy of the calculated field on the Columns shelf and select Dual Axis.
4. Edit both the top and bottom axes as desired.